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Thursday, September 11th 2008
DragonForce Launches Exclusive Features on Zune Marketplace
New York, NY: British metal band DragonForce have become the latest
artist to be featured in the Zune Ignition program. Fans can visit a
special feature page on Zune Marketplace where they can access the free
track “Heroes of Our Time” from the band’s recently released Ultra
Beatdown, an exclusive “Guestlist” featuring a guitar-heavy dose of the
band’s all-time favorite songs and guitarist Herman Li’s track-by-track
“Breakdown” of Ultra Beatdown. In addition, MSN Music and Xbox Live are
featuring behind-the-scenes footage from the making of the “Heroes of
Our Time” video. Later this month, an alternate edit of the track “Last
Journey Home” will be available exclusively on Zune Marketplace.
DragonForce have taken the world by storm since 2006. Their last album,
Inhuman Rampage, has gone on to sell close to 350,000 copies since its
release, thanks to a near-constant touring schedule and the inclusion of
“Through the Fire and Flames” on Guitar Hero 3. The song has propelled
the band into the national spotlight, since Guitar Hero fanatics
consider the song the most difficult to play, thanks to its precision
shredding. Ultra Beatdown was released last week, debuting at #18 on the
Billboard Top 200 chart. The band spent its summer vacation as a main
stage attraction at the Rockstar Energy Mayhem Fest and will return to
U.S. shores in November for a headline run in support of Ultra Beatdown.
The Zune Ignition program gives recording artists with new releases a
unique channel to potentially reach tens of millions of consumers. For
the first time, Microsoft has packaged promotional opportunities across
Zune, Xbox and MSN to help artists more efficiently reach consumers in
all three audiences. Ignition provides a steady stream of new music
through online access to exclusive content, free songs and video
downloads, streaming videos, editorial features and artist playlists.
Participants in the Ignition program have included Hot Chip, Ryan Adams,
Talib Kweli, Band of Horses, Kenna, Freeway, Rogue Wave and The Black
Dahlia Murder.
Zune is the only digital entertainment brand that delivers an all-in-one
experience featuring a portable media player, online store + music
community and DRM-free Mp3s. With Zune Pass, consumers can explore
millions of tracks for the price of one CD ($14.99) per month. Visit
Zune at http://www.zune.net .
Download the free DragonForce track “Heroes of Our Time” from Zune
Marketplace at the following location, which requires installation of
the Zune software:
http://social.zune.net/my/ContentRedirect.ashx?mtype=Album&ArtistName=Dr
agonforce&AlbumName=Ultra+Beatdown+(Bonus+Tracks)&mid=bdddf100-0100-11db
-89ca-0019b92a3933&CampaignID=1.
Check out the band’s official website at www.dragonforce.com or www.roadrunnerrecords.com